Top features: - 4K HDR immerses you in every moment - Enhanced images using X-Reality Pro and Triluminos Display technology - Smart Android TV lets you stream and catch-up with your favourite shows 4K HDR Experience incredible picture quality in exceptional 4K Ultra HD resolution with the Sony BRAVIA KD49XE8396 49" Smart 4K Ultra HD HDR LED TV. HDR technology enhances every image for rich contrast and true to life colours. Enhanced images Designed to enhance every the picture even further, X-Reality Pro technology analyses every scene and improves the colour, contrast and detail for a truly beautiful image. And because the Sony BRAVIA XE8396 has a Triluminos Display, it produces a wider colour palette for accurate and vivid hues, as well as natural skin tones. Smart Android TV Discover more to watch, play and see with Android Smart TV. You'll have access to downloadable apps from Google Play, letting you tailor your own TV viewing experience. Access catch-up TV over the past seven days from BBC iPlayer, ITV Player, All 4 and Demand 5 or stream films and box sets in rich 4K with Amazon Prime and Netflix. It's all easily controllable using the voice remote function - just press the mic button and tell your BRAVIA KD49XE8396 what you want to watch. Don't forget your HDMI cables Check out our range of HDMI cables to connect your input devices and to make sure your new TV has a perfect picture with improved transfer speeds. Look out for the Sandstrom Silver Series HDMI cables with their lifetime warranty. Wall mount your TV Wall mounting is a great way to save floor space and accent your living room décor. If you want to wall mount this TV, browse our TV accessories to find the right 200 x 200 VESA mount.

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