BluEarth Winter WY01 / Fuel efficiency: F, wet grip: C, ext. rolling noise: 72dB, rolling noise class: B Stockists

Yokohama and BMW finished first on the New England's Grand Prix podium, at Lime Rock, in July 2006. Yokohama Rubber Company is unquestionably in the top 10 of the greatest tyre constructers. Founded at the beginning of the 20th century, in Japan, the company manages to penetrate and to impose its name on the American and European markets very fast, thanks to its inventive technology and to an almost "aggressive" will to expand. In the USA, this Japanese manufacturer is among the first to ever introduce the concept of an asymmetric tread band design. Nowadays, their reputation precedes them: the Japanese tyres are famous for their UHP (ultra high performance) line, used in official races. A tyre produced in a Yokohama factory, except from its safety, its modern design and its resistance, is famous for its grip in significant slippery angles and in aquaplaning situations. All these features and many others won Yokohama tyres a well deserved title of the "official tyre" in the American Championship of Monterey, in 2006.

"The landscape of bargain UK supermarkets is characterised by a strong presence of discounters like Aldi and Lidl, alongside the strategic development of value-tier own-brand ranges by larger conventional retailers such as Tesco and Sainsbury's. These entities function as significant BluEarth Winter WY01 / Fuel efficiency: F, wet grip: C, ext. rolling noise: 72dB, rolling noise class: B stockists within the national food distribution network, meticulously orchestrating their supply chains to achieve highly competitive pricing for consumers. Their operational paradigm frequently involves direct procurement from a diverse array of suppliers, spanning primary agricultural producers to large-scale manufacturers, often circumventing traditional wholesale intermediaries. This direct engagement, coupled with substantial bulk purchasing and efficient logistics, enables them to leverage economies of scale effectively. Consequently, the selection and management of their supplier base are critical, focusing on partnerships that ensure consistent quality, reliability, and cost-efficiency in the provision of goods, thereby underpinning their value proposition to the market. " - Bargainplace UK

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