Put the fun back into fashion with the Apex personal organiser. The Apex is exuberant with design inspiration from linear and geometric shapes and the trend for startling colour contrasts. The organiser features bold international styling and a bright contrast wrap around elastic for closure which sets it apart from the rest. The cross hatched cover and smooth matt interior make for a lovely textured finish.
Contents Include:
Transparent flyleaf
Week on two pages 18 month diary four language
Ruler-page marker
Plain cream 1-6 Numbered index
A-Z Index 3 letters per tab plain cream
Addresses (4 language)
To do (4 language)
Top Opening Envelope
Quadrille notepad
The success of Filofax over the past decade has led many to believe that they are a new concept. However quite the contrary in fact its origins date back right up until the First World War when an Englishman working in the USA came across an American organising system consisting largely of technical leaves for engineers and scientists.
In 1930 after a company was set up in London to market the idea of personal organisation systems by mail order to England the name Filofax was born having derived from the description file of facts.
Filofax built up a strong clientele particularly amongst the clergy and military indeed at one point a Filofax was a compulsory purchase of the British Army staff college in Camberley.
The Filofax personal organiser was an indispensable status symbol for the 1980s and continues to be a valuable and practical asset to people in all walks of life today.
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