Protect the colour vibrancy of your hair with Joico Color Infuse Copper Shampoo, a restorative formula that works to maintain colour integrity on auburn and red-coloured hair. Working to cleanse and protect every strand, the reviving shampoo utilises a Multi-Spectrum Defense Complex to help fight fade, and tone-enhancing pigments to help maintain colour vibrancy for up to 18 washes. Its Bio-Advanced Peptide Complex repairs from root-to-tip, ensuring frizz is diminished and shine is illuminated. Added Anionic Dye Technology ensures colour-enhancing dyes stay put, for brighter, stronger hair.

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